Specialist medical professionals need to set aside their concerns and embrace twitter and other social media platforms.
Research from The George Institute, University of Sydney, highlighted the potential of social media to connect consumers, health professionals and organisations.
The George Institute team presented their poster at the 60th Annual scientific meeting of the Cardiac Society of Australia and New Zealand (CSANZ) 2012 and tweeted their findings.
e-GPS saw the original tweet, logged onto the CSANZ website, followed the conference, connected with the authors, and by posting this blog on Facebook and Twitter drove a wider conversation about their important research through social media.
The George team analysed nine Twitter accounts, including the British Heart Foundation, European Society of Cardiology, American Heart Association and the Australian National Heart Foundation, and concluded that:
“Twitter can be used to enhance education, awareness and overall management of cardiovascular disease.”
The potential reach of Twitter is dependent of the number of ‘Followers’ - other Twitter users who have agreed to recieve messages or ‘tweets’. Reach occurs via retweets, (followers ‘Retweet’ your tweet to their followers, and so-on). As an example, The British Heart Foundation reached 71,753 followers via 50 recent tweets.
Consumer and health professional education delivered via direct links to journals and consumer articles were by far the main content of recent tweets sent by these organisations. Only a few tweets had a social focus, debunking the myth many in the medical profession believe about the shallow content of social media. e-GPS were instrumental in disseminating the study findings via Twitter and Facebook and we enabled valuable connections and networks beyond the scope of the conference delegates.
Read the CSANZ Abstract 2012 here.
Thanks to Julie Redfern, Lis Neubeck and the research team at The George Institute, Sydney University for allowing us to share their work.
Follow them on Twitter: @georgeinstitute @jredheart @lisneubeck @jodieingles27 @stephjohnston @CSHeartResearch @thecsanz
For more information about e-GPS Conference Engagement follow @e-GPSolutions
Transitioning from community into nursing home care
Making the decision to admit a loved one to a Residential Aged Care Facility (RACF) is one of the most distressing and difficult decisions a family can make. There may be anxiety and distress around making the right decision and this can be compounded by confusion, resistance and a caring family’s grief at ‘losing’ their loved one. The realisation that there are no other choices is extremely difficult to bear especially if moving into a RACF was the last thing your loved one wanted.
For some people immunisation is a highly controversial topic and emotive topic. For others immunisation is a social and public health responsibility.
Whichever end of the spectrum you and your family are placed is entirely your choice. At e-GPS, we believe the only way you can make an informed decision about immunisation is to ensure that the sources from which you gather your information, are the most reputable sources available.
The Digital Productivity Conference, held in June 2013, highlighted the amazing inroads Australia has made in digital technology and health. To complement this exciting growth in the digital productivity sector, we thought it time to revisit mHealth technology and how Australia is tracking with the NBN.
Ever wondered how people with a disability access social media sites such as Facebook, Twitter and Linkedin? Unless you have a disability, the thought is unlikely to have crossed your mind. But if you have vision impairment, hearing or developmental difficulties, experience seizures, or mobility issues, you may have experienced varying degrees of frustration trying to access user-friendly social media sites.
Before we kick off, we’d like to acknowledge the apparent confusion between the terms Closing the Gap and Close the Gap. Far be it from me to elucidate here as, to be honest, I have been none too clear on the difference myself. That was until I came across respected Aboriginal Health GP, Tim Senior’s excellent explanation. We’ve provided his blog link below so you can refer to it later…. but first, let’s see where we’re at with Closing the Gap.
It’s well known that smoking is associated with adverse outcomes for mothers and their babies. The list of potential negative effects is seemingly endless, yet some women still continue smoking. Here are some key points to help you as a health professional illustrate how smoking can compromise the health of pregnant women and their unborn children.1
Gestational diabetes (GD) is a growing problem among Australian women. Around 5% of women aged 15 to 49 years were diagnosed with GD in 2005-6, an increase of over 20% since 2000-01.1
The risk increases with age from 1% among 15 to 19-year olds to 13% among women aged 44 to 49 years and is 1.5 times higher among Aboriginal and Torres Strait Islander women than among other Australian women. Women born overseas are twice as likely to develop GD than women born in Australia, with the incidence being highest among women born in Southern Asia—at least 3.4 times the rate of women born in Australia.1
In chronic disease, optimal management involves partnership between the health consumer and the health professional. This partnership leads to collaborative treatment plans, greater adherence to treatment and improved general health.1